
Llanes Tile & Marble
Responsive WordPress build with a local SEO structure and a service-area page set.
Two kinds of work sit below, and I have kept them apart on purpose. Client projects were commissioned, built and handed over. Concept builds are sites I designed myself to work through layout, conversion and local SEO problems for a particular trade. Both show how I build. Only one had a client on the other end, and you should be able to tell which is which without having to guess.
Commissioned, built, launched and maintained.

Responsive WordPress build with a local SEO structure and a service-area page set.
Self-directed projects across roofing, plumbing and electrical. Each one takes a different angle on the same problem: how a small trade business turns a visitor into a phone call. No client was involved in any of them.

Concept build exploring trust signals and quote-request flow for roofing contractors.

Concept build. A licensing and safety-led layout for an electrical contractor, with credentials placed above the fold where homeowners look for them.

Concept build. Roofing layout built around storm-damage urgency, with inspection booking as the primary action rather than a generic contact form.

Concept build. Testing how far a service page can lean on response time as the selling point, with the phone number persistent on scroll.

Concept build. A lighter, family-facing take on the electrician brief, using warm imagery and plain language instead of the usual high-contrast trade look.

Concept build. Service-area structure for a roofer covering multiple towns, exploring how to build local pages that are genuinely different from each other.

Concept build. A darker commercial-leaning treatment, testing whether a trade site can look technical without losing residential enquiries.

Concept build. Emergency-first plumbing layout, with the call action repeated at every scroll depth rather than only in the header.

Concept build testing emergency-service layout patterns and mobile call behavior.
Happy to walk through decisions, trade-offs, and what I would do differently.